- Offizieller Beitrag
Von LOTUS DRIVERS GUIDE:
Here is the official statement from Group Lotus:"Group Lotus has announced that it is undertaking a review of
all marketing and promotional activity as part of a plan to re-focus
the Norfolk-based car company.
The review will aim to ensure that the recent new investment from
parent company DRB-HICOM is used in the most productive and
cost-effective way to ensure the delivery of high quality and
technically innovative products to the market place.
A company official when contacted said: “Group Lotus has some of the
most technically gifted and talented staff anywhere in the
automotive industry and the company is determined that they will be
given the opportunity to flourish.”
“Our parent company DRB-HICOM have invested new funds and it is my
job to make sure that investment is used in a way that can drive the
company forward. We are working on a number of new developments
which require funding and that must be my priority. This company
will only have a bright future if the innovation culture is
encouraged,” he added.
As part of this review, Group Lotus has decided that Lotus will not
attend this year’s Paris Motor Show."
Ich denke, daran knabbern die noch eine Weile.
